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Socialmediacouncil
Fri, 03 Feb 2012
What is the value of a Facebook fan? [Infographic]
You’ve probably heard this debate before but bear with me. So what’s the value of a Facebook fan? Is it £5? Is it £10? Is it £100? Well, the answer is none of the above. It’s almost impossible to put a monetary value on a fan when brand pages sit within different verticals, serve different [...]
Thu, 26 Jan 2012
Facebook Commerce Reaches $14 Billion By 2015, Holding Promise For Retailers
Social commerce represents a tiny percentage of overall retail sales but Facebook is the clear leader and is already offering retailers a variety of options for converting users into consumers, according to eMarketer. Some of those consumers are warming to the idea of buying products and services while on the site. Retailers are still in [...]
Openbusinesscouncil
Tue, 20 Dec 2011
Medicine is hardly associated with cars; they literally have no similarities, however directors are cohering the car-manufacturing organization like Porsche with the disjointed pharmaceutical companies. This displays how businesses are willing to think openly outside a confined box. The German well established sports car brand Porsche aimed the [...]
Mon, 19 Dec 2011
McDonalds use Crowdsourcing for Video Product Marketing
The food chain McDonalds has recognized the moving trend in crowdsourcing and is incorporating it in their recent selection menu of Chicken McBites. The rise of this “cupholder cuisine” selection will be supplemented alongside ten selected short crowdsourcing films. The online project gallery forum Tongal will create the mini, short videos [...]
January 25th, 2010
Tomi T Ahonen rejoint l’équipe 90:10
Expert en télécommunication et technologie de renommée mondiale, Tomi Ahonen est le dernier expert à rejoindre l’équipe de consultants au sein du 90 :10 Group. Tomi a co-écrit l’ouvrage de référence Communities Dominate Brands, et a une connaissance inégalable des supports de téléphonie mobile, et leur utilisation comme outil de marketing.
Il n’existe pas de conférence internationale sur le sujet sans une keynote de Tomi. Quand il n’apparaît pas à une conférence, ou travaille sur l’un de ses best-sellers, Tomi dirige des workshops pour des entreprises du Fortune 500 aux quatre coins du monde.
« Tomi a énormément influencé ma manière de penser en brisant les conventions créatives dont les entreprises ont besoin pour s’adapter à un réseau connecté. » ajoute David Cushman, Président de 90:10
«Nous sommes très heureux d’avoir sa confiance, et lui souhaitons la bienvenue au sein du réseau 90:10. »
