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Socialmediacouncil
What is the value of a Facebook fan? [Infographic]
You’ve probably heard this debate before but bear with me. So what’s the value of a Facebook fan? Is it £5? Is it £10? Is it £100? Well, the answer is none of the above. It’s almost impossible to put a monetary value on a fan when brand pages sit within different verticals, serve different [...]
Facebook Commerce Reaches $14 Billion By 2015, Holding Promise For Retailers
Social commerce represents a tiny percentage of overall retail sales but Facebook is the clear leader and is already offering retailers a variety of options for converting users into consumers, according to eMarketer. Some of those consumers are warming to the idea of buying products and services while on the site. Retailers are still in [...]
Openbusinesscouncil
Medicine is hardly associated with cars; they literally have no similarities, however directors are cohering the car-manufacturing organization like Porsche with the disjointed pharmaceutical companies. This displays how businesses are willing to think openly outside a confined box. The German well established sports car brand Porsche aimed the [...]
McDonalds use Crowdsourcing for Video Product Marketing
The food chain McDonalds has recognized the moving trend in crowdsourcing and is incorporating it in their recent selection menu of Chicken McBites. The rise of this “cupholder cuisine” selection will be supplemented alongside ten selected short crowdsourcing films. The online project gallery forum Tongal will create the mini, short videos [...]
Global telecoms and tech expert Tomi Ahonen is the latest world class consultant to join the 90:10 network. Tomi is co-author of the hugely influential Communities Dominate Brands and regarded as among the world’s very best when it comes to understanding and delivering value from mobile.
It seems no international conference on mobile is complete without a keynote from Tomi. When he’s not conference speaking or writing one of his best-selling mobile and high technology books, his workshop services are called on by Fortune 500 companies around the globe.
“Tomi has been a huge influence on my own thinking. He delivers just the kind of creative disruption all organisations need to adapt to the networked world,” said 90:10 MD David Cushman.
“We’re very pleased to have his trust in us - and to welcome him into the 90:10 network.”


