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Socialmediacouncil
Fri, 03 Feb 2012
What is the value of a Facebook fan? [Infographic]
You’ve probably heard this debate before but bear with me. So what’s the value of a Facebook fan? Is it £5? Is it £10? Is it £100? Well, the answer is none of the above. It’s almost impossible to put a monetary value on a fan when brand pages sit within different verticals, serve different [...]
Thu, 26 Jan 2012
Facebook Commerce Reaches $14 Billion By 2015, Holding Promise For Retailers
Social commerce represents a tiny percentage of overall retail sales but Facebook is the clear leader and is already offering retailers a variety of options for converting users into consumers, according to eMarketer. Some of those consumers are warming to the idea of buying products and services while on the site. Retailers are still in [...]
Openbusinesscouncil
Tue, 20 Dec 2011
Medicine is hardly associated with cars; they literally have no similarities, however directors are cohering the car-manufacturing organization like Porsche with the disjointed pharmaceutical companies. This displays how businesses are willing to think openly outside a confined box. The German well established sports car brand Porsche aimed the [...]
Mon, 19 Dec 2011
McDonalds use Crowdsourcing for Video Product Marketing
The food chain McDonalds has recognized the moving trend in crowdsourcing and is incorporating it in their recent selection menu of Chicken McBites. The rise of this “cupholder cuisine” selection will be supplemented alongside ten selected short crowdsourcing films. The online project gallery forum Tongal will create the mini, short videos [...]
October 22nd, 2009
90:10 thinking: live and in person
90:10 Group’s David Cushman is speaking at a series of events in November and December – revealing how we think social technologies can benefit businesses and organisations.
The first is one anyone can attend – because it’s a live radio broadcast on BlogTalk Radio. David will be a guest on Jon Hansen’s PI Window On Business at 8pm (UK time) on November 10. The show is syndicated to 300,000 listeners.
When David last appeared the show experienced the most activity its live chatrooms have ever seen. It won’t be dull.
He will be presenting two keynotes in person in November and December – the first at SIPA 09 on November 19 – SIPA’s third Online Marketing and Publishing Summit – at the Novotel London Tower Bridge, Pepys Street, London EC3N 2NR.
At SIPA David will reveal how media fragmentation and social technologies are opening the door to a new era for specialist media.
“I will explain how treating specialist content as social objects reveals new revenue models in a world in which no one wants to pay for content and no one clicks on the ads.
And on December 1 David will Keynote on the social media stage at London’s Olympia at Online Information 2009. On this occasion his theme will be ‘Why social media must fail: participating is the winning strategy.’
David is also speaking at London’s Monitoring Social Media 09 on November 17 and providing the closing address at Mash-ups Social Media 09 in London on November 12.
“If we haven’t already, I hope we’ll have a chance to meet at one or more of these events in the coming months,” said David - MD of 90:10 Ltd.
You can read his blog at http://fasterfuture.blogspot.com follow him on twitter at twitter.com/davidcushman or download his book at http://www.lulu.com/content/paperback-book/the-power-of-the-network/4590198
David Cushman
